German auto major Volkswagen aims 90% of its total sales in Norway to be attributed to electric cars in 2021. Also, the auto giant aims to completely replace petrol and diesel cars with electric cars by 2023.
Volkswagen, on the other hand, aims to adopt electric mobility majorly by 2030, as part of its future strategy. The German automaker is working on a wide range of EVs for that purpose.
With this strategy, the auto giant not only aims to stay in the front row of the electric mobility adoption race but also trying to remove the stain it got from the Dieselgate scam that dented the brand image severely besides impacting the company’s financial health.
Last month Volkswagen launched the ID.3 electric car in the Norwegian market, which ranked top in the sales chart, outselling the Tesla Model 3 and Geely’s Polestar 2, as per data revealed by the Norwegian Road Federation.
The Scandinavian country has been a frontrunner when it comes to adopting electric mobility. Norway has set a goal to become the first country to end the fossil fuel cars by 2025. The country offers tax exemption to the battery-powered electric vehicles to promote electric mobility.
This strategy has turned the Norwegian auto market into a laboratory for the global auto manufacturers that are working on electric vehicles.
According to the vehicle registration data, a whopping 61.5% of the new cars sold in Norway in September 2020 were powered by electric batteries, not conventional fossil-fuel-powered engines. This marked a 42.4% growth in electric cars sold in the country in 2019.
The Norwegian Government has extended its policy of zero tax on the fully electric vehicles in its 2021 fiscal spending plan that has been announced on Wednesday. This policy is expected to encourage the automakers to launch more electric vehicless in the country in the coming days.
Harald A Moeller AS, the Norwegian importer of Volkswagen, Audi, Skoda and SEAT branded cars has welcomed the policy and said this would help the company to achieve 90% of electric car sales target in 2021. The company also said that the Norwegian customers will now have access to a greater selection of electric cars across various segments in 2021.
Interestingly, the company set a target of selling 60% electric cars in 2020, at the beginning of this year.